ABOUT VRSE STUDIOBORN IN EUROPE — BUILT FOR CULTURESTREETWEAR WITH INTENTIONSS26 — FIRST DROP COMING ABOUT VRSE STUDIOBORN IN EUROPE — BUILT FOR CULTURESTREETWEAR WITH INTENTIONSS26 — FIRST DROP COMING
Who We Are

Not A Brand. A Movement.

VRSE is a premium European streetwear studio built around three beliefs: quality over quantity, culture over commerce, and exclusivity earned through design — not price tags.

VRSE
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"We didn't build VRSE to fit into the market.
We built it to break the market."

VRSE was conceived in a Berlin studio in 2024, when two creatives got tired of choosing between streetwear that looked right but felt cheap, and luxury that felt right but looked boring. The gap was obvious. Nobody was filling it honestly.

We started obsessing over fabrics, cuts, and graphics that actually meant something. Every piece in our first collection has been in development for over 14 months. That's not a flex — it's a standard. When you wear VRSE, you're wearing the result of an obsession, not a production schedule.

Our drops are small by design. 200 pieces maximum. Once they're gone, they're gone forever. No restocks. No discount sales. No watered-down second runs. This discipline is what makes wearing VRSE mean something.

We're not here to dress everyone. We're here to dress the ones who understand that what you wear is a declaration. If that's you, welcome. If you need to think about it — we're probably not for you.

What We Stand For

Our Core
Principles

These aren't buzzwords we put on a wall. They're the actual filters every decision passes through — from fabric selection to who we collaborate with.

01
Craft First

Every stitch, weight, and wash is chosen with intention. We obsess over the details most brands skip because nobody's checking.

02
Limited Always

Scarcity isn't a marketing tactic for us — it's a commitment to quality. We make exactly what we can make well. Nothing more.

03
Culture Led

We design for the people moving culture forward — not for trend forecasts or retail buyers. Our community shapes what we create.

04
No Compromise

We've turned down faster production, cheaper materials, and bigger margins. Every time. That's not going to change.

14mo
In Development
200
Pieces Per Drop
0
Restocks. Ever.
1k+
On Waitlist
The Journey

How We
Got Here

2024 — Q1
The Concept

Two designers. A shared frustration with the market. Late nights in a Berlin studio sketching what should exist but didn't.

2024 — Q2
Fabric Obsession

Six months sourcing premium European heavyweight cotton. Rejecting 14 suppliers before finding the right weight, hand-feel, and ethical standard.

2024 — Q4
First Samples

Prototype hoodie #1 lands. Immediately scrapped and rebuilt. Prototype #7 gets the nod. We start on tees and bottoms.

2025 — Q2
Community Builds

We start sharing the process. 1,200 people join the waitlist in the first 48 hours. We realise the market was as hungry as we were.

2025 — Q4
Production Locked

Final samples approved. Production run confirmed with our Portuguese manufacturing partner. 200 pieces. Maximum. Non-negotiable.

2026 — SS26
Drop 001 Arrives

The Shadow Series. Summer 2026. If you're on the waitlist, you get first access. If you're not — move fast. These will sell out.

The People

Who Makes
VRSE

Creative Director & Co-Founder. Former lead designer at two major Berlin houses. Obsessed with silhouette and proportion. Zero tolerance for mediocre fabric.

Alex Müller
Creative Director & Co-Founder

Creative Director & Co-Founder. Former lead designer at two major Berlin houses. Obsessed with silhouette and proportion. Zero tolerance for mediocre fabric.

VRSE

Brand Director & Co-Founder. Community builder, cultural connector. Built three underground European fashion communities before 30. The reason the waitlist hit 1k in 48 hours.

Kwame Osei
Brand Director & Co-Founder

Brand Director & Co-Founder. Community builder, cultural connector. Built three underground European fashion communities before 30. The reason the waitlist hit 1k in 48 hours.

Head of Production. 12 years sourcing premium textiles across Portugal, Turkey, and Japan. She knows where every thread comes from. Literally.

Sofia Reinholt
Head of Production

Head of Production. 12 years sourcing premium textiles across Portugal, Turkey, and Japan. She knows where every thread comes from. Literally.

CRAFTED IN EUROPE LIMITED DROPS NO RESTOCKS PREMIUM FABRICS CULTURE DRIVEN BUILT FOR FOUNDERS CRAFTED IN EUROPE LIMITED DROPS NO RESTOCKS PREMIUM FABRICS CULTURE DRIVEN BUILT FOR FOUNDERS
Be First In Line
Join The
Waitlist.

First drops. Member pricing. Access to the creative process. All yours if you join before we launch.

Zero spam. Only drops.